global events

Sustainable events: reducing waste whilst increasing your social impact

We work with a number of organisations to deliver global conferences, summits and convenings. Particularly after such a long time apart, we truly appreciate the value of being together in person. However, as an agency we strive to encourage sustainability and provide a number of recommendations for organisations to consider. These include: 

  • Encouraging organisations to send one representative to global convening s and encouraging overland travel where possible

  • Providing a virtual/online option (which can also increase your reach and inclusivity) 

  • Sourcing food and drink from local suppliers 

  • Working with local teams and suppliers to provide AV, florals, photography and more

  • Removing single-use plastics (straws, plastic bottles, wrapped items) 

  • Moving to digital programmes and signage

  • Reusing lanyards and using recycled and recyclable materials if producing any other printed items

  • Partnering with other organisations to share resources/materials

  • Re-using materials year-on-year (e.g. ensuring banners/branding is undated so that it can be used again) 

In the UK, we’re big fans of Event Cycle who encourage and facilitate the reuse of event items and materials. Have you seen other organisations doing the same thing?

Want to find out more? Or keen to chat about ways to reduce waste at your next charity event or conference? Do get in touch with Rebecca 

Comment below with your thoughts 👇🏼

The Coveted Team's 2020 Reflections

It’s taken us. a while to pull some of reflections together but we hope that this message finds you all safe and well after an incredibly challenging year – and indeed, a difficult start to 2021. Last year was a rollercoaster for us all – both personally and professionally – with nearly all of our in-person events postponed or cancelled and some of our favourite annual projects unable to happen. What looked like a bumper year of conferences and events, was impacted dramatically when Covid-19 hit.

But in the midst of all of the stress and sadness, we’ve also been able to take lots of activity online, learn to work with incredible new technologies, and to support existing and new charity clients to raise money and awareness for their critical work. Plus between us we moved and bought houses, got engaged and had a baby! ❤️

Here are some of our highlights from 2020… 

In January we hosted drinks receptions for the hardworking committees and advisory panels supporting some of our largest fundraising galas throughout the year. We were so excited about the year ahead!

In February our last in-person fundraising gala – the Rainbow Ball for Richard House Children’s Hospice – saw this London-based charity raising over £400,000, exceeding all previous amounts with a colourful evening of entertainment 🌈

In March we flew back from South Africa just in time for lockdown and experienced the devastating effects that the pandemic has had across the charity sector, with many events and campaign postponed indefinitely whilst organisations grappled with what was to come. We were able to host a number of “Coveted Cuppa” conversations over Zoom with event manager colleagues to talk through plans and work together to find solutions for virtual activity.  

But in April the first of BAFTA’s Academy Circle events transitioned online and we have loved hosting these intimate Q&A sessions virtually over the last months, with stars including Ruth Wilson, Rosamund Pike and Hugh Grant.  

In June we should have been hosting events in Monaco but instead one of our first virtual galas - for the Israel Philharmonic Orchestra – was jointly hosted by the organisation’s London, New York and Tel Aviv offices for over 100,000 viewers and raising over $1m.

In July we instead ran virtual summer parties – wine tastings, Escape Rooms, quizzes and live DJs, all from the comfort of our living room. It’s not quite the same though, is it??

Most importantly, in August we celebrated Kerry’s 30th birthday! And worked with the team at UAL for the first time, to deliver virtual panel discussions as part of their graduate showcase,

In October some of our annual projects went online for the first time, with the Global Schools Forum Annual Meeting (previously hosted in Switzerland and Kenya) moving to digital and the 40th anniversary of the International Fundraising Congress (IFC) taking place as a virtual summit with over 1,000 attendees from 80 countries. We also had the opportunity to work with the fantastic team at Bite Back 2030 on their Youth Summit, a hybrid event for a charity whose mission is to achieve a world where all young people have the opportunity to be healthy, no matter where they live.

In December we rounded off the year with a fantastic Global Gala for Sadlers Wells, featuring renowned performers Carlos Acosta and Akram Khan, with special guests including Sting, Olivia Lovibond and Fiona Shaw. The global innovation challenge with Reimagining Fundraising saw a highly interactive and engaging We loved working on virtual Christmas parties and supporting with gifting ideas for incredibly hardworking remote teams across the UK.

What are we looking forward to in 2021?

We HOPE that the world will open up again and that we can soon meet again and host in-person events, parties, galas and conferences with our wonderful clients! But in the meantime, we’re looking forward to seeing more innovation and exploring new technologies to help us raise more money for fantastic causes who have never needed it more.

If you’re planning an event in 2021 and would like to take advantage of our FREE events surgery on 29 January, please get in touch to book a consultation! 

Share your thoughts in our events survey!

We’re asking events managers to participate in our events survey, sharing your experiences of the last 12 months, particularly how you have worked with event technology. Click here to submit your thoughts and we’ll be producing a report to share with you all later in the month.

The C word: the impact of Coronavirus on the events sector

The C word. It’s near impossible to avoid getting through a day without opening an email or reading a headline that is in some way impacted by Coronavirus. For the events industry, there are major implications and the effects have been significant - from cancelled conferences to closing agencies, this is a bleak time for our sector.

And for many of Coveted’s clients - the majority of them charities or non-profits - the cancellation of events results in loss of income and potential closure of vital services. For us as events managers, it’s a challenging time both professionally and personally, as we lose the structure that our events calendars and Gantt charts offer.

So what can we do at this time of uncertainty?

  1. Communicate - Now more than ever, communication is key as there are so many uncertainties and your stakeholders will be unsettled and unsure.

    • With guests and sponsors, plan your communications carefully, be sure that you are clear about what you do know, what you don’t yet know or are uncertain of, and when you will be making future decisions. Consider how you can create personalised communications and continue to look after these key relationships, even if remotely

    • With clients, keep in touch! Their events may not be the priority at this stage but as the weeks progress and they are open to thinking about next steps, be sure to touch base and be able to offer support and advice about what actions to take. And when they’re ready to commit to new dates or events, you can be ready to take things forward

  2. Pivot to digital - Whether working group meetings, training or even events themselves, consider what can be be recreated virtually. Although it’s a cultural shift for many organisations and individuals, this way of working is rapidly becoming the norm - and if you’re not moving online, you can guarantee your competition will be and you will be at risk at being left behind…

  3. Upskill - There’s no time like the present to develop or improve your expertise to support your work, existing or prospective. With many events pivoting to digital, improving your tech skills and having an understanding of the technologies available for event hosts might be a

  4. Collaborate - Whether it’s learning from and sharing with your counterparts - even your competitors. There may also be events or projects that you can work on together, to leverage your respective expertise or to take on new business opportunities together

  5. Look after ourselves - There’s no doubt that during this time both our mental and physical health are at risk. So accept the quiet times when they happen, enjoy them, use them and do more of the things you love…because the crazy times will be back one day and we’ll wish we had more time to ourselves!

What’s your experience of Coronavirus? How is it affecting your day-to-day working life? Have you personally been involved with an event or project cancelled as a result of the virus? Get in touch to share your experiences or join our next #CovetedCuppa for the charity sector on 17 April at 12PM BST.